G.O.A.L

Meghna Chhabra, Indra Meghrajani

2026/01/01

This case study explores the entrepreneurial journey of Rashi's Elixir, a handcrafted skin and hair care brand that merges traditional…

Santhosshi Narayanan, Rammanohar Puthiyedath, Anand Dhruva, Julia T. Arnold, Suzanna M. Zick, Ting Bao

2026-01-01

Ayurveda, the traditional system of medicine from India with roots dating back over 3000 years, offers a holistic and personalized…

Ricardo Ghelman, Caio Fabio Schlechta Portella, José Ruguê Ribeiro Júnior, Erico Azevedo, José Pissolato Filho

2026

This chapter explores the transformative potential of integrative health, which harmonizes conventional medicine with traditional and complementary systems—Ayurveda, Traditional Chinese…

Sanjeev Rastogi, Subhash C. Lakhotia, Ram H. Singh, Sanjeev Rastogi

2019

Rasayana is a branch of Ayurveda (Oriental health-care system originated in India) which deals with drugs, formulations, food, and lifestyle…

Bhushan Patwardhan, Gururaj Mutalik, Girish Tillu, Bhushan Patwardhan, Gururaj Mutalik, Girish Tillu

2015-01-01

All human beings are almost identical genetically, yet every person is unique. Increasingly, a better understanding of the human genome…

Sonali Mukherjee, Sayantan Bera, Subhadip Banerjee, Achintya Mitra, Pulok Kumar Mukherjee, Pulok K. Mukherjee

2022-01-01

Ayurveda is the science that revolves around the sustainability of life since the manifestation of the universe. This knowledge of…

Nagendra Prasad, Kavita Badhan, Sonam Agrawal

2024-05

Iron deficiency anemia (IDA) is prevalent in India due to various factors including dietary deficiencies and chronic blood loss. Pandu,…

Dilip Ghosh, Tanuja Manoj Nesari, Dennis Chang, Manoj Nesari, Rajagopala Shrikrishna

2025-11-12

Despite the increased demand for traditional, complementary, and integrative medicine (TCIM) therapies by patients around the world, current guidelines, regulations,…

Tássio Rômulo Silva Araújo Luz, Ana Paula Muniz Serejo, Maria Beatriz Coutinho Moraes, Johny Adrian Rodrigues Nascimento Oliveira, , Gowtham Kumaraguru, Girija Shanmugam, Sonia Malik, Flavia Maria Mendonça do Amaral, Denise Fernandes Coutinho, M. Naeem, M. Masroor A. Khan

2025-01-01

Insomnia is one of the prevalent sleep disorders associated with considerable impairments in an individual's quality of life. Several physical…

Devesh Kumar Mishra, Shailendra Kumar Mishra, Amit Asthana, Kholis Abdurachim Audah, Mahendra Pratap Singh, Sandeep Kumar Singh, Sandeep Kumar Singh, Ricardo Maccioni

2025-01-01

The demand for nutraceuticals is rapidly increasing as a strategy to address neurological interventions. There is a clear link between…