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1
Sonali Mukherjee, Sayantan Bera, Subhadip Banerjee, Achintya Mitra, Pulok Kumar Mukherjee, Pulok K. Mukherjee
2022-01-01
Ayurveda is the science that revolves around the sustainability of life since the manifestation of the universe. This knowledge of…
2
Gail B. Mahady, Pulok K. Mukherjee
2015-01-01
Traditional medicines (TMs) continue to serve the healthcare needs of millions, if not billions, of people worldwide. Herbal medicines (HMs)…
3
Paolo Volonté, Federico Neresini, Maria Carmela Agodi, Stefano Crabu, Simone Tosoni
2024
Embracing refused knowledge implies a significant personal turn. This chapter addresses the most common characteristics of the biographical trajectories of…
4
Carlos J. Torelli, Maria A. Rodas, Carlos J. Torelli, Maria A. Rodas
2024
A brand audit is a comprehensive evaluation of a brand to uncover its sources of equity and suggest ways to…
5
Archana Negi Sah, Pooja Rawal, Maneesha Pathak, Bhuwan Chandra Joshi, Bhupendra G. Prajapati, Bhupendra G. Prajapati, Anil K. Philip, Sankha Bhattacharya
2024-01-01
Globally, colorectal cancer (CRC) is among the most fatal cancers. Several factors are responsible for the development of CRC, such…
6
Ranjit Singha, Surjit Singha
2024
This chapter examines mindfulness-based interventions (MBIs) in Western and Indian psychology. It begins with a summary of MBIs, their historical…
7
C. Vijayabanu, Madhu Midha, Siddharth Ram
2024
In India, psychology, yoga, and Ayurveda have deep-rooted traditional importance that spans centuries. These disciplines have contributed to the holistic…
9
Kevin Dew, Supuni Liyanagunawardena
2023-01-28
Traditional medicine plays an important role in therapeutic systems across the globe. Not only do they get taken up in…
10
Karthik Varma A.C., Sasikumar Kuttappan, Augustine Amalraj, Augustine Amalraj, Sasikumar Kuttappan, Karthik Varma A.C., Avtar Matharu
2023-01-01
Nutraceutical supplements have always gained the accolades when it was launched into the market on account of their diverse range…